Category: Sales
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Molson Coors Takes $3.6B Goodwill Impairment, Signals Shift in Strategy
Molson Coors Beverage Company reported a $3.645 billion goodwill impairment charge in the third quarter of 2025. The writing down of its portfolio underscores the severity of the headwinds facing the U.S. beer market and beyond-beer segments. Massive Impairment Reveals Strategic Reset CEO Rahul Goyal described the impairment as a way “to check ourselves” and…
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Molson Coors Writes Down $75 Million Bourbon Asset as Whiskey Market Weakens
Molson Coors Beverage Company, the parent of brands such as Coors Light and Miller Lite, announced an impairment of $75.3 million tied to its premium bourbon brand Blue Run Spirits. The impairment reflects a drop in the brand’s carrying value on the company’s balance sheet. Impairment Details and Financial Impact Molson Coors revealed that a…
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MGP Reports Steep Whiskey Sales Decline as Industry Faces Global and Domestic Headwinds
One of America’s largest whiskey producers has reported a major drop in quarterly sales, highlighting the mounting challenges facing the U.S. bourbon and whiskey industry. MGP’s Third-Quarter Results Reveal Sharp Decline Indiana-based MGP, a leading producer of bourbon and rye whiskey, announced a 19 percent decline in consolidated sales to $130.9 million in the third…
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Industry Insights: Key Themes and Takeaways from the Beer Marketers Insights Seminar
Source: RBC Capital Markets Although we did not attend this year’s Beer Marketers Insights Seminar, RBC’s coverage of the event provides valuable perspective on the current state of the U.S. beer industry. The discussion featured leaders from top beverage companies, including Bill Newlands (Constellation Brands), Brian Feiro (Molson Coors), Laura Merritt (Diageo Beer), and Clement…
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US Beer and Spirits Markets See Continued Volume Declines in Early Q4, Citi Reports
Source: CITI Citi’s latest analysis of NielsenIQ data reveals that both the US beer and spirits industries recorded volume declines through early November. While energy drinks and prepared cocktails continue to perform well in the broader beverage sector, traditional alcohol segments show signs of persistent weakness. Beer Category Contracts Further as AB InBev Maintains Market…