North America’s bar industry is facing another challenging year, yet operators across the region are showing resilience, creativity, and renewed commitment to hospitality. After several unstable years, many bar leaders believe the sector is adapting to a new generation of drinkers and a new set of economic realities. A Changing Generation of Guests According to…
Global wine production increased in 2025, offering a modest sign of recovery after last year’s historic collapse. According to initial estimates from the International Organisation of Vine and Wine (OIV), global output reached 232 million hectolitres, up 3 percent from 2024. Even so, production remains 7 percent below the five-year average as vineyards worldwide continue…
The global beverage alcohol industry is heading into a deeper downturn in 2025 than analysts expected earlier this year. According to the IWSR’s first-ever mid-year forecast update, total beverage alcohol volume is now projected to fall by 0.4 percent in 2025. This is double the decline forecasted in May. Beer Volumes Drive a Sharper Global…
Source: Bloomberg The 2025 wine harvest has delivered a mix of optimism and caution. Across Europe and beyond, winemakers report high-quality grapes but smaller yields as rising temperatures and extreme weather reshape the global growing season. Earlier Harvests Signal a Changing Climate This year’s harvest began weeks ahead of schedule in many of the world’s…
Source: RBC Capital Markets Although we did not attend this year’s Beer Marketers Insights Seminar, RBC’s coverage of the event provides valuable perspective on the current state of the U.S. beer industry. The discussion featured leaders from top beverage companies, including Bill Newlands (Constellation Brands), Brian Feiro (Molson Coors), Laura Merritt (Diageo Beer), and Clement…
Source: CITI Citi’s latest analysis of NielsenIQ data reveals that both the US beer and spirits industries recorded volume declines through early November. While energy drinks and prepared cocktails continue to perform well in the broader beverage sector, traditional alcohol segments show signs of persistent weakness. Beer Category Contracts Further as AB InBev Maintains Market…
Source: TD Cowen The latest TD Cowen Beverage Tracker shows worsening trends across key alcohol categories in October. Total beverage sales fell 0.9% in the last four weeks and rose just 0.3% over the past 12 weeks, compared to 1.2% growth across the past year. Energy Drinks Hold Strong, But Growth Slows Energy drinks continued…
Source: American Whiskey Association (AWA) During a recent appearance on Fox Business’s Varney & Co., Michael Bilello, President and CEO of the American Whiskey Association (AWA), shared his vision for expanding the reach of American whiskey across the globe. Driving Global Growth: Making American Whiskey the World’s Whiskey Bilello explained that the AWA’s mission is…
