Molson Coors goodwill impairment - screenshot of news article from Yahoo Finance

Molson Coors Takes $3.6B Goodwill Impairment, Signals Shift in Strategy

Molson Coors Beverage Company reported a $3.645 billion goodwill impairment charge in the third quarter of 2025. The writing down of its portfolio underscores the severity of the headwinds facing the U.S. beer market and beyond-beer segments. Massive Impairment Reveals Strategic Reset CEO Rahul Goyal described the impairment as a way “to check ourselves” and…

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U.S. beer industry trends - beer bottles in an old box

Industry Insights: Key Themes and Takeaways from the Beer Marketers Insights Seminar

Source: RBC Capital Markets Although we did not attend this year’s Beer Marketers Insights Seminar, RBC’s coverage of the event provides valuable perspective on the current state of the U.S. beer industry. The discussion featured leaders from top beverage companies, including Bill Newlands (Constellation Brands), Brian Feiro (Molson Coors), Laura Merritt (Diageo Beer), and Clement…

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